And I think life is too short for boring emails.

I also believe CTA buttons can do better than “shop now” and that good packaging should have easter eggs. Figuratively. And maybe literally.

As as creative lead of 10+ years, I’ve produced everything from global campaigns about heroic butts to product packaging about sentient sponges.

I get joy out of making people laugh over a subject line or thinking up ridiculous concepts like Shazam for people whose name you forgot or Uber with horses.

So if you need a witty headline, a good brainstorm sesh or a catchy jingle about cats, let’s chat.

Oh hey, I’m Katie.

A woman sitting on a couch, smiling and resting her chin on her hand, wearing a polka dot dress, in a room with tall plants in the background.

Worked for

Core skills

Finding humour
Sounding human
Being strategic
Telling stories
Talking in metaphors

Writing copy
Creating content
Leading teams
Brainstorm seshes
Generating ideas

Awards

D&AD
Dieline
CommArts
Addy Awards
Best mom ever (it said so on the mug)

What's a writer's favourite dinosaur?

•

A thesaurus rex.

•

What do you call a locomotive with a cold?

•

Achoo choo train

•

How do you plagarize a recipe?

•

Copy + Baste

•

What's a writer's favourite dinosaur? • A thesaurus rex. • What do you call a locomotive with a cold? • Achoo choo train • How do you plagarize a recipe? • Copy + Baste •